No matter which Premium account you buy, you’ll have access to improved metrics and various ways to achieve LinkedIn growth. The Business plan gives you additional information about businesses and unlimited people searches Sales Navigator Core gives you advanced search filters, access to different sales tools, and the ability to make notes on user profiles and Recruiter Lite gives you guided search smart suggestions and more recruiter-focused tools. The other tiers include essentially the same basic features but then go a step or two further. It gives you access to five InMail messages per month and in-demand videos, as well as the ability to see who viewed your profile, how many searches you’ve appeared in, and additional information on posted jobs (including salary). The Career plan is best for those looking for jobs. *Sales tax not included in monthly pricing Recruiter Lite (Hiring): $199.95/month ($169.95/month when billed annually).Sales Navigator Core: $99.99/month ($79.99/month when billed annually).Business: $69.99/month ($55.99/month when billed annually).Career: $39.99/month ($26.99/month when billed annually).Linkedin’s current annual revenue stands at $8.05bnĪ total of 39% of LinkedIn users pay for LinkedIn Premium, which has four price tiers: However, unlike many other social media platforms which rely on advertisements, LinkedIn’s services are something for which users are willing to pay. Microsoft, recognizing the value of LinkedIn, acquired the company for $26.2 billion in 2016.
And, interestingly, millennials make up over 59% of LinkedIn’s user base, with 11 million of the 87 million millennials in decision-making positions. CompareĪlthough the US has the most LinkedIn users at 176 million, over 75% of LinkedIn users are from outside of the US.Īlong gender lines, LinkedIn is more popular with men, who comprise 57% of its users base (as of January 2022). See how Kinsta stacks up against the competition. Further research into these LinkedIn statistics revealed that over 50% of adults who have a bachelor’s or advanced degree in the US are LinkedIn users, while the site engages with only 10% of people whose education doesn’t surpass high school.Īdditionally, 44% of LinkedIn users take home more than $75,000 per year, which is above the national median in the US. Users only spend about 17 minutes on LinkedIn per month.Īccording to the Pew Research Center 2021 Social Media Use study, LinkedIn remains popular with college students. However, LinkedIn is used sparingly, so you only have a few minutes to make an impact. Of those LinkedIn users who are frequently engaging with the platform, 40% access it on a daily basis, clocking up over 1 billion interactions every month. LinkedIn now has 830 million members with over 58 million registered companies. And, when it comes to interesting LinkedIn statistics and LinkedIn facts, there is a surprising abundance. In fact, search interest for the term “LinkedIn” has increased more than 212 percent in the last 12 years.
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